To help companies engage and build trust we take a multi-layered approach. Our content services team use their journalistic backgrounds to stimulate interest and dialogue from lapsed, prospect and existing clients. Our approach to content is to take respondents’ initial engagement to nurture them to being highly engaged. We’ll create:

Case Studies

E-Newsletters

Video Content

Thought Leadership & Blog Pieces

Podcasts

RELEVANT CASE STUDIES

Finding New Investors

A national government client had made a public commitment that their nation was a great place to do business. Their reputation for this claim would be substantiated by attracting foreign inward investment (foreign headquartered businesses setting up and investing in operations in their country). Strong advertising campaigns had created a lot of visibility and exposure, but this was not translating into sufficient volumes of new investment. There was a gap in their sales and marketing process.

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